The year was 2020.

One day, Jeevitha, the founder of Madras Kadai, decided to turn this terrible year into a memorable one- in a good way. Thus, Madras Kadai was born, and a hobby turned into passion. She was reluctant at first, scared if she can overcome the struggles of being a first gen entrepreneur, but she pushed through. Now her story is a brand which provides affordable fashion to everyone!